Movement - Mobility Research
See how people actually move.
Mobility research is the fastest, most powerful way to understand your visitors: who they are, where they come from, how long they stay, and how they move through your destination.
Mobility research is transforming how organizations understand visitor behavior and movement patterns. RRC Associates combines advanced mobility data, analytics, and consulting to deliver actionable insights for transportation agencies, urban planners, resorts, businesses, researchers, and governments. Through our MOVEMENT practice, we help clients make smarter decisions with data-driven insights into how people move.
OUR SERVICES
Mobility research, tailored to your questions.
We combine expertise in data collection, market research, and transportation planning to deliver actionable insight. Our proprietary platform, MOVEMENT by RRC, uses consented, fully anonymized data streams. Personally identifiable information is never collected.
1
Mobility Data Analysis
Turn location data into actionable insights.
2
Transportation Research
Understand travel behavior and transportation.
3
Urban Mobility Studies
Improve cities through mobility insights.
4
Mobility Modeling
Forecast travel patterns and policy impacts.
5
Custom Mobility Research
Tailored research for your unique challenges.
Movement - Mobility Research
Built for the questions you're asking.
Examples of MOVEMENT dashboards we've created, and the questions they helped answer.
Special Events
- Where do attendees come from?
- What is the ratio of locals to visitors?
- How does the profile change vs. non-event weekends?
- How many stay overnight?
- Where do attendees park?
- Where else in the city do they go on event days?
Visitor profiles
- What states and cities are visitors from?
- How many are regional vs. out-of-state?
- What are the demographics?
- How long do they stay?
- What attractions are they visiting?
- Overnight vs. day visitors?
Traffic flow
- Peak times and routes into your park, district, or city
- Movement of people into, out of, and within the destination
- Exactly how cars and pedestrians move through your geography
--------------
Nothing we do is off the shelf.
Most mobility data products offer standardized reports with little flexibility. RRC’s MOVEMENT dashboards are different: we learn what insights you need, make sure the data is clean, timely, and accurate, and design every dashboard for your specific goals.
We want to hear from you.
Tell us about your community's questions and we'll help you find defensible answers.